Startup Idea: User Retention as a Service | Hacker News

If you find yourself writing a "tl;dr", consider just writing a clean, full English sentence instead. For example, INSTEAD OF.... "tl;dr Trying to draw attention to the importance of lifecycle marketing. I build up the case, talk about where lifecycle marketing makes sense, show an amateur first attempt at it, then proceed to layout a grand idea for a lifecycle email marketing service I want to see someone build. Please share this post." ...write THIS INSTEAD: "I want this essay to draw attention to the underappreciated art of 'lifecycle marketing.' In the paragraphs below, I'll define the term, show an amateur first attempt at it, talk about where the practice makes sense, and then outline a comprehensive lifecycle marketing service I hope someone else will build." A formally declared "tl;dr" with sentences that are super concise, to the point of being ungrammatical, is better than no summary at all. But good writers can gracefully communicate to readers the essence of material to come using nothing more than plain words. Doing so does far more to encourage the reading and sharing of your entire essay than an explicit "please share this post." (Apologies for veering a bit off topic.)